Statistics that Will Convince Orange County Business Owners to Use Social Media in Marketing Brands

Convincing clients who have been running their business for quite some time to market their products through social media in Orange County usually takes a lot more effort compared to the new generation of businessmen who already knew what social media can do to product branding and sales growth. They stick to their old sales pitches instead of believing the success statistics of marketing through social media. Of course we have to be realistic enough to admit that it’s not going to surge quickly since aside from exerting effort to accomplish white-hat marketing, it also needs audience response analysis and TIME to get THERE. But the thing is, it’ll happen with the correct brand posting, targeting and engaging with the right audience and of course spending a little money for the success of the advertisement.

If you’re still not swayed, here are some of the reasons that will convince you:

Social media marketing Orange County is way cheaper compared to traditional marketing. If you pay for a television commercial, you end up creating a great hole in your pocket. If you pay for advertising in the old ways ( i.e. having your brand posted on the ad page of the yellow book), your business will end up forgotten under the drawer. Nobody bothers to look at yellow pages anymore. When people look for products, they do it online through their computers or mobile devices. In fact, an astounding 80% of lead generating costs can be saved through social media Orange County so the next time you post on Facebook, tweet with a relevant hashtag on Twitter or pin through Pinterest, you reach out to potentially thousands of people, at a cheaper cost.

Brand awareness increase up to 78% through social media so the next time you post, remember that your potential customers or buyers will check your online presence and will most likely also check the opinions of your previous customers through reviews or comments posted on your social media account.

The buying behavior of American consumers are 75% influenced by social media because they (customers or otherwise potential ones) are on social media too! So it’s always great to engage with your customers when you post an update on Facebook or other social media sites. This does not only allow you to determine the opinion of your customers on your product but also will serve as a way for you to increase customer service satisfaction and invite them to share your product to their friends or followers too.

The most important thing to remember is that your competitors are also using social media to increase their own brand awareness so if you’re not one of the 40 million businesses who created a business page on Facebook yet, pull your strings together and jump in.

If you need a social media Orange County that will give you returns of your investment as a business owner here in Orange County, Call Us at 949-800-6990 or fill out the contact form for a free consultation.