Video views are a great way to build audience and we know how powerful it is in business sales. Video marketing in Orange County has evolved to become not just a trend but a necessity as four times as many consumers would rather watch a video presentation of a product than read the information off of the site. Tubular, a marketing expert offers tips on how to succeed in Youtube.

We have to remember that videos are not just created for mere views but more so on the content it will present for your product. It was even stated on the report isssued by Animoto that nearly three quarters of consumers believe that a video describing a product is important so a dramatic video is not enough. It has to have “essence”. On the same note, posting a video requires engagement to your audience with a consistent stream of content to go along with it.

Another key element in making the video powerful is authenticity. Hiring artists to act on your video wouldn’t be as powerful as doing it with loyal customers speaking about how good your product is on your behalf. 56% of consumers say that testimonials for a certain product or service help in promoting or boosting a brand so invite customers who would do positive testimonials for you and award them with freebies or discounts afterwards.
Share, share, share! Videos wouldn’t go a long way if not seen. Social media sites are a great way to do it as company videos are 84% liked by consumers who see it on their newsfeed. A simple “Like” will go a long way to be shared and once viewed by the right consumer, purchase or store visit is inevitable.

Make sure that your video can be played on mobile devices. Even if all of the above-mentioned factors were take into consideration but the video itself cant be clicked or viewed through smartphones or tablets, everything will be for naught. 55% of consumers watch at least one video weekly. Moreso if they’re in the lookout for a certain product or service they need 🙂

Contact Drive Traffic Media at 9498006990 for your video marketing and other internet marketing needs in Newport Beach and the rest of Orange County. We will provide you 13 free business reports so Call Us or click here to fill up the form.