WordPress is the most trusted content management system. It has dominated the market over the past decade and has been an instrumental platform to build brand identity. Today 34% of the websites on the internet constitute WordPress whereas according to W3 Tech the market share of CMS is 60.8%.

Keeping in view these statistics, the WordPress website design companies in Orange County adopt new technologies to ensure users continue to innovate. In terms of functionalities and new features, WordPress has come a long way and has helped to incorporate the user’s vision. Development services have been growing at a steady rate, which is essential to maintaining customer engagement. Given this, it would be wrong to call 2020, the year of WordPress development services.

So, what trends will dominate this year?

Artificial intelligence

Artificial intelligence is quickly becoming the new normal and is one of the major digital transformations of today. AI will accelerate the user experience and boost website performance in 2020.

Several WordPress website design companies in Orange County have already embraced AI in certain ways. Reduced costs and automation of the several arms of the business are the two major salient features. We can only expect a rise of AI in the coming years. Both productivity improvement and customer satisfaction companies will heavily depend on technology. 

Use of multipurpose themes

The multipurpose theme permit of WordPress allows its users to build any website that spans multiple styles. You can customize it to your needs, to give a sleek look to your website. Plus, there are already many plugins to choose from.

The theme tool is versatile and covers countless websites, which speaks to its popularity. Now, as many organizations choose WordPress for commercial website development, the feature is likely to soar in 2020.

Augmented and virtual reality

Both of these technologies have seen significant growth in recent years. Most companies and developers are choosing AR and VR to expand their reach and attract more consumers.

WordPress has fully licensed VR content with 360-degree images and videos. The widespread popularity it has witnessed is expected to continue into 2020. These two options do some real magic when it comes to boosting a photo or video-based websites. 

Website Builders

Although there are various plugins and themes Orange County WordPress website design companies can choose to make web development smoother, some developers may find it challenging to create one.

Website builder tools are eliminating this problem. WYSIWYG is an interface that allows users to customize their web design immediately. This is especially great for those who don’t have much website building experience, which can be a massive advantage over competitors.

E-commerce

The word has become an inevitable part of a WordPress site. E-commerce is a trend that has become very popular and will continue to do so in the future.

The WooCommerce plugin greatly assists the task execution process. Using the latest themes, users can effortlessly develop a secure and robust e-commerce configuration system.

Subscription-based services, trends in areas such as mobile and personalized shopping will also maintain steady growth in 2020.

Voice search optimization

This is a vital part of the SEO process. Users are quickly preferring to use voice search over actual typing. The exponential growth of voice assistants like Siri and Alexa is proof that this trend will continue in 2020. 

Voice search optimization is an excellent tool for getting more customer engagement in small, medium, and large industries. In terms of CRM, this would be a great addition, and it could change the way users interact with websites.

Chatbot integration

Chatbots have been integrated with CRM on WordPress to manage more user support. This feature helps you monitor user clicks in different promotions, even if they have downloaded lead captures or interacted with social channels.

It is a useful addition to your website in conjunction with a chatbot. It understands human interaction and behavior. Therefore, it can help enhance user interaction and the overall experience on the site if the right information is provided.

It is predicted that by 2020 these trends will widely span the web development space. WordPress is a truly innovative platform that can help users develop websites that fit their brand identity. Make sure your website remains continually evolving with all new developments of the platform. Because in the end, knowing your users’ needs is how you can stay ahead in this field.